01 · BevTek · for independent beverage retail
Your four most reliable team members.
Megan trains · Gabby answers · Margie analyzes · Brandi markets · Anthropic’s Claude AI · from $89/mo
Watch Mike narrate this deck (8 min)02 · The challenge — four jobs, one of you
Running a store + doing the work of four people.
Costs the average indie:
$4K–$7K / month
Missed orders · lost shoppers · dead stock · untrained staff · unprinted promos
Your weekend hire still can't recommend a wine.
Wine, local beer, spirits, upselling — six months of knowledge, and you have one afternoon.
When the phone rings, you can’t pick it up.
They dial the next store on Google. The bottle they wanted gets bought somewhere else.· TNS Report, 2025
You don’t know what’s actually selling.
A daily POS digest — what sold, what stalled, what to push today — is the single biggest unlock for an indie.· NACS 2024 operator survey
Your last newsletter was … the holidays. Maybe.
Best practice is simple: a weekly flyer, a monthly newsletter. You know that. Most stores never ship it.
03 · The bridge — your virtual team
Four jobs. Four virtual employees. Powered by Anthropic’s Claude AI.
Megan
The trainer
Every clerk expert by week one — 104 modules, gamified.
Gabby
The receptionist
Answers in 2 rings, every call, 24/7. Texts back too.
Margie
The analyst
6am email tells you what to push, what’s dead, what to reorder.
Brandi
The marketer
8 flyers and 4 newsletters a month, branded, ready to send.
04 · Megan — your trainer
Your best clerk's brain, poured into every new hire. 104 modules live now · new ones every month
- 🥇Marcus⬢ Elite1,842 ⭐+188 this wk
- 🥈Jess★ Master1,591 ⭐+142 this wk
- 🥉Tony★ Master1,399 ⭐+96 this wk
- 4Priya♦ Sommelier1,102 ⭐+215 this wk
- 5Carlos▴ Apprentice884 ⭐+67 this wk
Why your team picks it up faster
✓ 104 live · + new every month
Wine
Region, grape, pairing
Beer
Style, local craft
Spirits
Whiskey, tequila, gin
Upselling
Cross-sell + retention
05 · Gabby — your receptionist + shopper
Answers every call. Closes every shopper.
1.Three taps: budget → flavor → occasion.
2.Anchors to top of budget. Always one stretch pick.
3.Hold, text the aisle, remember next visit.
Voice · Texting · In-store QR · Cross-sell on every order
/s/grapes-grains/picker
06 · Margie — your analyst
Stop running your store on gut feel.
Margie watches your POS around the clock. Every morning at 6am she emails you what sold, what stalled, and the one play to run today — so you spend less time in spreadsheets and more time on the floor.
Margie · BevTek Owner Intelligence
6:00 AMYesterday at Grapes & Grains — 3 movers, 1 reorder, 1 play
Net sales · yesterday
$3,148
+14% vs. last Tue
- ▲
Tito's 1.75L
11 sold
Outpacing weekly avg by 32%. Watch the cap — 9 left.
- ▲
Kendall-Jackson Chardonnay
8 sold
First time in your top-5 in 6 weeks.
⚡ One play to run today
Bundle the Kendall-Jackson with cheese platters from your deli partner.
Your wine shoppers buy cheese 41% of the time when both are featured. Promo your KJ at $18.99 + sticker the cheese for +$2 — projected lift: $214 today.
07 · Brandi — your marketer
Promos + newsletters, done before the floor opens. Toggle to see each format.
Brandi · ready to print
Letter · 8.5×11 · two-sided optional
Grapes & Grains
Chamblee, GA
Exclusive Drop · Saturday 10am
Maker’s Mark
Star Hill Farm.
Allocated release. Wheat whiskey, distillery-direct. Don’t miss it.
How the drop works
When
Saturday · 10:00 AM sharp
Doors open at 10. Be early.
How many
Limited to 24 bottles
One per customer. First come, first served.
The promise
MSRP, no markup
We never gouge on allocated bottles.
SAT MAY 31 · 10:00 AM
21+ · in-person only
08 · The offer — less than one part-time wage
Four employees. One subscription.
Hire each of them separately:
- Trainer (Megan) — 104 modules + leaderboard$1,800/mo
- Phone receptionist (Gabby) — 24/7 answer + texting$2,400/mo
- Customer concierge (Gabby Shopper) — picker + holds$1,200/mo
- Daily owner intelligence (Margie) — 6am digest$1,500/mo
- Marketing studio (Brandi) — flyers + newsletters + social$1,400/mo
- Total comparable$8,300/mo
Your price — Pro Plus
~3.4% of comparable cost
- ✓ 14-day trial
- ✓ No card
- ✓ 72hr live
- ✓ Cancel anytime
Tap any plan for full feature list
14-day free trial · no card · cancel anytime